Telenotes Home My memory is like a steel trap, rust included...
Wednesday, November 18, 2009

My memory is like a steel trap, rust included...

I recently read a great article entitled “The Law of Advanced Planning” by Brian Tracy (see www.briantracy.com). He points out that he who has the most information wins. In his article he states: “The power is on the side of the salesperson with the best notes. Plan your salescall objectives thoroughly in advance of meeting the client... After the call, quickly write down everything that was said. Don't trust it to memory. Remember the Chinese saying, "The palest ink lasts longer than the finest memory." Prior to every sales call, and no matter how many times you have visited this same customer, take a few minutes to review the customer's file, the customer's situation, and your own notes on what has taken place in the past. You'll be amazed at how impressive you sound when you go into a sales interview having just reviewed the customer's file a few minutes before. And customers always know if you have done your homework

Let’s take his advise just one step further...you have written down all the details from your last sales call, and the sales call prior to that one, and the sales call prior to that visit, and so forth. At the end of the day you have a couple pages of notes and follow-ups that must be archived, filed, calendared, etc into some sort of database, right?

Here is the scary part, this happens EVERY DAY! Pages and pages, note pad after note pad of information is piling up in your binder or passenger side seat; Post-It notes are dotting your dashboard, desktop and laptop monitor. It’s time to simplify a bit isn't it? TeleNotes allows you to, in just 60—90 seconds, capture and organize all the information you gather into one simple Sales Productivity System, and what’s best, you don’t have to type a single key stroke.

As for having the information with you to review “your own notes on what has taken place in the past”, it’s easy, all your data is retrievable on your Blackberry or other mobile device, no laptop required! If you are working a paper system, then print out your task list for the day prior to leaving the office. TeleNotes organizes your follow ups, and provides you with the details of previous notes all in one printable format to take with you on the road.

Your notes are invaluable to your success! Isn’t that worth a 60 second phone call?

Good Luck and GREAT SELLING!

Tom Metcalf
President
TeleNotes SPS Inc.
tomm@telenotes.net
866-835-3668

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