This was the title of an article in U.S. Business Review Magazine. David Rubin with Cohn Consulting Group said: “Companies today have at their disposal new methodologies and tools to put vital information into the hands of the people who need it at their organization, quickly and accurately. Rapid delivery of specific information could mean faster decision making, faster time to market and , ultimately, a significant edge over the competition.”
Selling is all about information! And, he who has the most information, and uses it most effectively, WINS! If you break down the selling process through an informational standpoint the result is a natural flow of more sales.
What information could lead to more sales? Here is a quick example:
You find out that a top sales rep with the competition is no longer with the his/her company. How can this information help you? “GREAT”, you say to yourself, “now is my chance to get more business!”
Are you prepared:
· Do you know who his/her top customers are?
· Have you been calling on them from time to time to keep a door open?
· Do you know the top products or services they are purchasing from that competitor, and do you have your products ready to fill their spot?
If you answered yes to these questions then GREAT! With this information you now have a prospecting list to use to get more business!
This is only one example of how useful information can be. Think about your own business and what drives sales. Next, use Telenotes to stockpile that information so, when the opportunity arrives, and it will, you are in a position to read, review and then act without skipping a beat!
Your notes are invaluable to your success! Information is the key to more sales!
Good Luck and GREAT SELLING!